Remember ... Know a little, sell a little. Know a lot, sell a lot!
July 18, 2016
NO Product Knowledge = NO $$
As a reader of our blogs, you’ve no doubt followed our consistent theme of ‘customers are more informed and demanding than ever before’. That’s the single force that’s driving so much change in retail today.
With that in mind, ask yourself how you would rate your own Product Knowledge (PK) on a scale of 1 to 10. 10 means you’re an expert. 1 means you shouldn’t be on the floor. No doubt, you’re more an expert on some things than others in your store. So, come up with what you believe is your ‘average’ PK score.
What did you rate yourself?
Hey District Managers. This one’s for you!
July 12, 2016
We believe the role of the District Manager is probably the one that can affect sales the most out of any other role in a retail organization. Think about it. DM’s are out there in the field, hands-on, leading multiple stores per region from coast to coast. On average, most District Managers are responsible for 10 to 15 stores each. One region represents a significant portion of the sales volume for a retailer. An under-performing region can greatly affect the bottom line of a company, yet, DM’s receive the least amount of training when compared to other store operation roles. Why is this?
A Funny Thing Happened On The Way To Adulthood
July 04, 2016
It’s always fun to listen to the various generations complain about the younger generations. Traditionalists complained that the Boomers didn’t respect authority properly. Boomers complained that Gen Xers had little work ethic and didn’t follow rules well. Traditionalists, Boomers and Gen Xers … well, they all complain endlessly about Gen Y!
Seems no generation likes the ones that are younger than themselves. Yet, what strikes me as funny is that the previous generations CREATED the generations that followed them.