I want you to try a little experiment for the next few days. I want you to hold a positive image of your partner/significant other in your mind for one minute every day, and in addition tell your partner at least once a day one thing you appreciate about him or her. That’s all you need to do. If you do, I guarantee your relationship with this person will improve. Actually, I know it will, because this is based on the advice shared by Dr. Harville Hendrix and Dr. Helen Lakelly Hunt, creators of Imago Relationships who over the past 30 years have helped thousands of individuals.
There’s no doubt that if you’re reading this, you’re one of those people that really does want to succeed. There are countless numbers of external challenges you face and have to deal with every day. You succeed at some, and struggle with others. That’s the reality for everyone. But, the biggest obstacle most of us face is staring at us every morning in the mirror … ourselves!
The much-anticipated holiday season has now come and gone. Biggest selling opportunity of the year, right? How did you do? Move more merchandise than ever before? Keep the cash registers running at full tilt? Set an all-time revenue record? Good for you!!
Now for the bad news. Your success wasn’t shared by every retailer. And it wasn’t because the crowds didn’t show up or because of the weather. The ‘sales damage’ we’re talking about was self-inflicted. What do we mean?
Check out some of the horrifying experiences we were subjected to during our Christmas shopping excursions. You’ll recognize these situations from your own trips to the mall. Could this be happening on your sales floor?
Here we are, just 11 'sleeps' away from Christmas day. How have sales been in your stores so far this holiday selling season? Hitting your targets? Celebrating success? We certainly hope so, because there can hardly be one good reason why you shouldn't be doing better this year than last.
But, ask yourself a bigger question: Do you have the Christmas spirit yet? Does your staff? How about your customers?
During countless trips through numerous stores over the past few weeks we couldn’t help but notice a predominant and very disturbing trend … it’s next to impossible to find a manager on the sales floor! Can you believe it? The most important retail ‘show’ of the year and the cast and crew are running around without any direction or guidance from the most critical player of the performance … the director!
It's hard to believe Christmas is almost here. Are you ready to make this a great selling season? There's no reason why you can't sell more!
Here are 5 things we think you need to get on top of right now if you haven't already:
Everyone Stay Focused!
At this time of year when things are so busy, there are all kinds of distractions that can cause both you and your staff to lose focus. What are we talking about here? Too many shipments, long line ups, sore feet, busy schedules, short tempers. These things have a tendency to take your attention away from sales, and then what happens? Poor sales!
Now’s the time (more than ever!) to keep everyone’s eyes clearly focused on their targets. But how do you do this? Try the following:
For just about every retailer, Black Friday is the holiday selling kick-off that we've waited for all year! Knowing that so many purchase decisions are made at store level, it's time to make sure everyone on the sales floor is at the top of their game. Here are 3 more things you can do right now to help you squeeze a few more dollars into the cash drawer each day:
If you want to kick-start your holiday sales, develop and launch a sales contest that will get your staff’s attention and produce solid results. Sound easy? It’s not! To drive success on the sales floor, your contest must follow these important guidelines:
My favourite season of retail is upon us. Christmas stirs up all my fondest memories of my start in retail; working alongside my Dad in his stores, back when I was too young and naïve to truly appreciate all that he did for his staff to make the season special…and highly productive. Now when I’m out in stores and see the beginnings of this awesome holiday start to pop up, I can easily identify the many “gifts” he gave to his team to set them up for success, not just at Christmas, but the entire year through.