The much-anticipated holiday season has now come and gone. Biggest selling opportunity of the year, right? How did you do? Move more merchandise than ever before? Keep the cash registers running at full tilt? Set an all-time revenue record? Good for you!!
Now for the bad news. Your success wasn’t shared by every retailer. And it isn’t because the crowds didn’t show up or the weather was too nice. The ‘sales damage’ we’re talking about was self-inflicted.
What do we mean?
If you’re like most retailers out there, here’s some great news for you – gift card sales over the past several months should push your performance ‘over the top’ in the new year!
But are you ready to make the most of this bonanza?
Here we are, just 8 'sleeps' away from Christmas day.
How have sales been in your stores so far this holiday selling season? Hitting your targets? Celebrating success? We certainly hope so, because there can hardly be one good reason why you shouldn't be doing better this year than last.
During countless trips through numerous stores over the past few weeks we couldn’t help but notice a predominant and very disturbing trend … it’s next to impossible to find a manager on the sales floor!
Can you believe it? The most important retail ‘show’ of the year and the cast and crew are running around without any direction or guidance from the most critical player of the performance … the director!
Ah, there’s nothing like retailing at this time of year…
Bustling crowds … Christmas carols … smiling faces … and busy cash registers! Your store is always crowded, your sales volumes are skyrocketing and hey, you might even be beating your revenue targets! Is this enough? If you think so, here’s a new concept for you -- stop managing your store only to its sales objective and start leading it to its true potential!
It's Black Friday! Here are 3 things YOU need to get on top of right now!
For just about every retailer, Black Friday is the holiday selling kick-off that we've waited for all year! Knowing that so many purchase decisions are made at store level, it's time to make sure everyone on the sales floor is at the top of their game. Here are 3 more things you can do right now to help you squeeze a few more dollars into the cash drawer each day:
A common situation for almost every retailer during this time of year. How do we successfully ‘man the oars’ during this tidal wave of customers? Whatever you do, understand how important this process is to your success. Doing it right (or not!) will dictate whether you ‘sink or swim’!
Anxiously keeping your fingers crossed and hoping that this Christmas season will be “The One”? The one that makes up for the disappointing seasons of the past … the one that really pushes you over the top and makes your whole year a success … the one that makes you happy you got into this business in the first place?
It's hard to believe Christmas is almost here. Are you ready to make this a great selling season? There's no reason why you can't SELL MORE!
Here are 5 things we think you need to get on top of right now if you haven't already:
It’s that wonderful time of year again when we start to gear up for Christmas. A critical part of this process is hiring seasonal staff. The very thought of this is often enough to cause even the most experienced of managers to break out in a cold sweat! But don’t worry … it’s all about planning and execution.
Whether you need to recruit only three new temps or as many as seventy, it’s time for you to get moving right now. Not sure where to begin? Follow these key steps to ensure your success this season: