I’m the guy who started this thing over 30 years ago. And, what a ride it’s been! I’ve worked with many of the world’s best known retailers to help them get better performance out of their staff. I’ve been lucky enough to travel to parts of the world I never dreamed I’d go to (Moscow, India, Copenhagen, South Korea, and even Bangladesh) just to help retailers everywhere get better performance. And what I’ve learned from my clients, no matter what corner of the world they are in, or how big or small they are, is that every retailer could and should be selling a lot more of what they sell. That’s what drives me … and what drives our efforts to help our clients get better performance from their teams. But the big bonus for me is seeing the staff ‘light up’ with excitement, pride and confidence when they discover a new level of success!