Your staff has to be constantly aware of how they, and the store, are performing. They need to know if they’re winning or losing. A beautiful thing happens when you constantly share and talk about performance results: First, you succeed at reinforcing the Goals you set in Foundation #1 (see this blog). Second, your staff instinctively begins to feel more responsible and accountable for their performance (that’s the focus on my next blog).
All too often, staff doesn’t know how they’re doing, or how the store is doing. Sure, we know lots of the top line stuff like sales. But, there are so many other key metrics that are essential to success.
I often tell the story of playing men’s league hockey each week (yes, I still think I can play!). When the guys get together for a game of ‘shinny’ where no score clock is involved, effort level is less than stellar.
But, put us in a league game where the score is kept and the effort cranks way up!
The same holds true for your teams. Constantly share results and you’ll get better results.
Here are a few things you can do:
Your Hot List:
- Do mid-day readings throughout the day and share current results with everyone.
- Begin every shift by reviewing the previous day’s performance.
- Post a BIG board in the back room that gets updated every day with your most important metrics and results.
- Don’t have the Manager being the only one to track and post results. Make it the responsibility of everyone on the team.
- Get everyone, including the part timers, involved with discussions about total store performance, and how they can help improve it.
Blog Authors: Kevin
Kevin Graff is the main guy behind all things Graff Retail. A renowned retail expert, Kevin is recognized in the retail industry as a speaker, author and expert trainer. Kevin's main passion is to help retailers drive staff performance.